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University of Melbourne Course/Program Name
Application closes on
National :30 Sep 
International :30 Sep 

BCom Marketing (Part-Time)

Catalog id : 002143B
 Course Level
Bachelors / UG
Part Time

3 Years
 Start month

 Tuition fee

15000 AUD
15000 AUD

Application fee

International 29 AUD
National 29 AUD
Faculty of Business and Economics
Scores accepted
IELTS (min)6.5
TOEFL-IBT (min)79
SAT (avg)577

World University Ranking

About this course

  • Marketing enables organisations to respond to market needs and maximise profitability.
  • It is essential to the health of any profitable enterprise, whether in the public or private sector. All organisations engage in marketing activities and must decide on a marketing mix that suits them best.
  • The Marketing major will provide you with the tools and skills you need to build relationships with your audience. It offers strategies that help you understand your customers and successfully target their needs. Marketing studies offer vital skills and knowledge to underpin your career growth, whatever path you choose to take.
  • Key marketing responsibilities include:
  • Identifying goods and services that customers desire
  • Positioning organisations strategically in the market to meet customer needs and wants
  • Determining the best ways to advertise, price and distribute goods and services.


  • Graduates of the Marketing major are well prepared for careers in the following areas:
  • Event management
  • Fast-moving consumer goods industries
  • Government
  • Services, including financial services, tourism, hospitality, professional
  • services and telecommunications
  • The not-for-profit sector
  • Marketing communications
  • Market research
  • Marketing service agencies, including advertising and media buying
  • Public relations.

Check further details on University website

Eligibility Criteria


Australian Year 12

  • Domestic students: 2017 Minimum ATARQ 93.00 
  • Domestic students: 2016 Clearly-in Rank 95.00 
  • International students: 2017 Guaranteed ATARR 94.00 
  • VCE (units 3 and 4) prerequisite subjects A study score of at least 25 in English/English Language/Literature or at least 30 in EAL, and at least 25 in Mathematical Methods (CAS) or Specialist Mathematics

International Baccalaureate (IB)

  • International students: 2017 Guaranteed IB scoreR 36 
  • IB prerequisite subjectsT English and Mathematics (or Further Mathematics)

GCE A Levels/Singapore A Levels

  • International students: 2017 Guaranteed score ABB 
  • A Level prerequisite subjectsU At least Grade C in Mathematics and an accepted AS Level English subject

Trinity College Foundation Studies


  • International students: 2017 Guaranteed scoreR 86 
  • TCFS prerequisite subjects EAP (a score of at least 50%), English, Mathematics 1 and History of Ideas (Adv). For specialisation in Actuarial Studies, Mathematics 2 is also required

Check further details on University website

Course Modules

Year 1

Semester 1

  • Introductory Microeconomics
  • Quantitative Methods 1
  • Principles of Finance
  • Breadth

Semester 2

  • Introductory Macroeconomics
  • Accounting Reports & Analysis
  • Principles of Marketing
  • Breadth

Year 2

Semester 1

  • Organisational Behaviour
  • Commerce Elective
  • Commerce Elective
  • Breadth

Semester 2

  • Market and Business Research
  • Commerce Elective
  • Commerce Elective
  • Breadth or Commerce Elective

Year 3

Semester 1

  • Level 3 Marketing
  • Commerce Elective
  • Commerce Elective
  • Breadth

Semester 2

  • Level 3 Marketing
  • Level 3 Marketing
  • Commerce Elective
  • Breadth or Commerce Elective

Check further details on University website

How to Apply

Studying Year 12 in Australia

  • You should apply through the Victorian Tertiary Admissions Centre (VTAC). Full details about the VTAC application process can be found on the VTAC website. Through VTAC, you can list up to 12 course preferences. You should list courses in your order of preference with the course of greatest interest listed first. Be sure that your application is finalised by the VTAC due dates.
  • If you have previously applied to the University of Melbourne via VTAC but were not offered a place or were offered but never enrolled, you should apply as a new student.
  • If you're studying interstate, you can find more specific application information for your state in one of our application flyers: NSW/ACT QLD SA TAS WA

Current University of Melbourne international students

  • If you're an international student currently studying at the University of Melbourne and you wish to transfer to another University of Melbourne course, you must submit your transfer application via the Victorian Tertiary Admissions Centre (VTAC). Be sure that your application is finalised by the VTAC due dates.

All other international students

  • You can apply online using our e-application.
  • Please ensure your application is received by us before the relevant deadline. An application fee of AUD$100 applies. This fee is non-refundable.
  • Alternatively, if you would prefer to apply in person in your own country, we have a number of overseas representatives in a variety of countries. Search our list of overseas representatives to find one near you.
  • If you have accepted an offer from another institution in Australia, been granted a Confirmation of Enrolment (COE) and want to transfer to the University of Melbourne within the first six months of study you will need a letter of release from that institution. Please see our International Student Transfer Policy for more details.
  • International Baccalaureate and US Advanced Placement students
  • You can choose to have your IB or AP results sent directly to the University as soon as they are released. Please make sure you advise us in your application if you have authorised the release of your results.
  • University of Melbourne AP institution code: 9015
  • University of Melbourne IB institution code: 002406

Check further details on University website

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