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Nanyang Technological University, Singapore (NTU) Course/Program Name
Application closes on
National :19 Mar
International :19 Mar

BBA Business with a Minor in Strategic Communication

 Course Level
Bachelors / UG
 Type
Full Time

 Duration
4 Years
 Start month
August

 Tuition fee

International
19700 SGD
National
9250 SGD

Application fee

International 30 SGD
National 10 SGD
Department
Nanyang Business School
Scores accepted
IELTS (min)7
TOEFL-IBT (min)100
SAT (avg)600

About this course

The Minor in Strategic Communication focuses on strategic management of public and market communication, involving conceptual and practical training in how to strategize and manage communication with different stakeholders, both internal and external to an organization.

Communication strategy is often crucial to business success and the Minor in Strategic Communication will include courses in the creative and innovative advertising as well as specialized courses in media planning, which covers how to implement market strategy across various media platforms.

Check further details on University website

Eligibility Criteria

Applicants with qualifications as deemed fit by the university (based on their online application) may be required to sit for an NTU Entrance Examination before a final decision on admission can be made. 

Prerequisites for this course include: Additional Mathematics at Junior High School Level / Mathematics at IB Standard Level.

Check further details on University website

Course Modules

Foundation Course (choose 1): 

  • CS2031 Creative Strategies
  • CS2033 Corporate Communication Management

Electives (choose 3):

  • CS4031 Media Planning and Strategies 
  • CS4030 Crisis Management 
  • CS4262 Social Media and Digital Campaign Management
  • CS4059 Public Opinion 
  • CS4060 Persuasion & Social Influence
  • CS4072 Digital Communication & Human Relationships
  • CS4061 Social Consequences of Mobile Communication
  • CS4100 Information Behaviour
  • CS4058 Intercultural Communication

Apart from that the standard course curriculum of Business with the exemption of a few unrestricted electives must be completed for graduation

 

Check further details on University website

How to Apply

Application to undergraduate programmes is done online at home or anywhere else the student prefers. There is no hard-copy application form. The student receives a confirmation email with their application number after they have successfully submitted the application form.

The student must click on the appropriate link showing your qualification to submit an application. Only one electronic application form corresponds to your high school qualification can be submitted.

The applicant is required to submit the required supporting documents by the deadline to complete your application:

  • Passport particulars page. 
  • High school results slip/certificate/Diploma
  • Secondary school results slip or certificate
  • University academic transcripts (for current or former university student only)
  • TOEFL, SAT, IELTS or PTE Academic or ACT with Writing (if applicable)
  • International Olympiad Award Certificate (if applicable)

Check further details on University website

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